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Author: Bernard MacBenli
Traditionally, marketing campaigns have been largely tedious. You’d spend hours scraping customer data from multiple sources and handcrafting personalized messages for each one. These repetitive tasks took up the entire working day. Thankfully, we’ve come a long way since then. Most marketers are already using basic automation tools to schedule social media posts or launch email campaigns, but there are hidden use cases of marketing automation software that you might not be taking advantage of just yet. This guide shares the benefits of marketing automation and how it works, complete with recommendations on software you can use and the tasks…
About the author Smrithi is versatile in writing simple, unique, and engaging content. She has the ability to conduct constructive research and efficiently gather information on the changing trends in the direct selling market. As a certified creative writer, she’s equipped to attract the audience toward action. Though specialized in creating content for the media and marketing industries, Smrithi keeps herself open to new challenges. About the author Smrithi is versatile in writing simple, unique, and engaging content. She has the ability to conduct constructive research and efficiently gather information on the changing trends in the direct selling market. As…
About the author Minu Chandran is an expert in direct sales business strategies who is intensely passionate about identifying how changing strategies impact various sectors in the industry. She is an avid writer and a language and literature enthusiast who invests most of her time to research and understand the direct selling industry in-depth and propagate her ideas through her articles. With her extensive experience and interest in marketing and management, Minu continues to keep a close eye on the global business scenario and how industries transform accordingly. About the author Minu Chandran is an expert in direct sales business…
Advantages of digital marketing include increased reach, targeted audience engagement, measurable results, and cost-effectiveness. Ever since humans learned how to trade, marketing has been in place. Marketing is all about connecting with your audience at the right place and time. With the rise of the Internet, this means that you can connect with your audience easily on the Internet through digital marketing. But what exactly are the advantages of digital marketing? Let’s discuss all of them in this article on the advantages of digital marketing. Before we learn about the benefits of digital marketing, let’s go through what is digital…
Interviewer: Vandana Rajan, Progressive Research Analyst and Content Strategist Interviewee: Benjamin Mathew Drake About Benjamin Drake Benjamin Mathew Drake is a selfless mentor and motivator for thousands of network marketing aspirants entering the industry. He leverages his experience and expertise accrued through the challenges and struggles he has faced in the network marketing industry to train individuals succeed in their network marketing career. Driven by his motto of “Helping families to live better lives”, Ben leads by example on how acquiring different skillsets can create a successful network marketing entrepreneur in You! The interview We have a very important question…
Opinions expressed by Entrepreneur contributors are their own. Once known primarily as a website domain provider, GoDaddy has evolved into a software company that helps entrepreneurs enhance every aspect of their business, from brand-building and marketing to ecommerce. The company’s mission to uplift small businesses includes assisting entrepreneurs to streamline digital marketing efforts so they can focus on their passions.Related: How a Local Greek Restaurant Seized Opportunities and Won a New Food Network CompetitionAccording to Amy Jennette, integrated marketing and product marketing lead at GoDaddy, digital marketing is one of the main challenges business owners face. That’s why GoDaddy covers…
Jeremy Shears, Chief Scientist for Biosciences at Shell said: “Shell aims to transition to a net-zero emissions energy business by 2050 and our work with the Manchester Institute of Biotechnology is important to unlock a more commercial route to sustainably produced chemicals. If we can demonstrate an effective route to bio-production, we hope this will be the catalyst for industrial change across the sector.”Science, Research and Innovation Minister, Andrew Griffith, said:“Our new bioscience prosperity partnerships are a valuable opportunity for government, business and academia to come together and help unleash world-class, pioneering discoveries across the UK while growing our local…
The Research Triangle region of North Carolina is anchored by three major research universities: North Carolina State University, Duke University, and the University of North Carolina at Chapel Hill. If it’s working right, the free market system produces goods and services better than any alternative. It creates powerful incentives to innovate, and generally ensures people’s earnings reflect the value they deliver to others through work. It also offers upward mobility to people who invest in their own “human capital” and work hard. (That said, the market economy doesn’t promise equal outcomes, since people’s contributions are invariably unequal.) A market economy,…
India’s Northeast, with its rich cultural diversity and natural resources, stands as a promising frontier for targeted development. Despite its vast potential, the region trails behind the national average in several human development indices, contributing only 2.8 percent of India’s GDP. A strategic approach is imperative to catalyse holistic progress, focusing on bolstering human resources and fostering seamless integration with the Bay of Bengal economies. Collaborative endeavours with global partners in education, vocational training, healthcare, infrastructure, and digital advancements offer avenues for nurturing a skilled workforce, improving connectivity and Foreign Direct Investments (FDI), and fostering an entrepreneurial ecosystem. These efforts…